Kerala University Eighth semester B.Tech Degree Examination ,April/May 2012

Reg.No:...............
Name:.................

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Eighth Semester B.Tech. Degree Examination,April/May 2012
(2008 Scheme)
Branch:Information Technology
08.802:E-COMMERCE(F)
Time:3 Hours Max.Marks:100
Instructions:i)Answer all questions from Part-A.Each question carries
4 marks.
ii)Answer any one question from each Module in Part-B.Each
question carries 20 marks.
PART-A

1.What are the advantages of E-Commerce?

2.Discuss the basic stucture of an ISP with a schematic representation.

3.Explain the impact of extranets in Supply Chain Management.

4.Explain the strategies adopted for attracting customers to a website.

5.What are the functionalities of portals?

6.Discuss the B2B Supply Chain Collaboration.

7.Write notes on financial EDI.

8.Write notes on the legal issues in E-Commerce.

9.Discuss taxation issues in internet.

10.Write notes on E-Cash and E-Wallet.

(10x4=40 Marks)

PART-B

Module-I

11.a)Discuss different E-Commerce Business Models.

b)Explain the applications of intranet.

OR

12.a)Explain in detail the building life cycle of a website.

b)Explain various website usability tests.

Module-II

13.a)Explain various methods adopted for tracking customers.

b)What is meant by portals?What are the different categories?Explain in detail.

OR

14.a)Discuss the importance of Customer Relationship Management in E-marketing.

b)Explain various B2B E-Commerce Models.

Module-III

15.a)Explain the working of smart cards.What are the applications?

b)Discuss different ethical issues in E-Commerce.

OR

16.a)Discuss different internet-based payment system models.

b)Discuss various international issues and intellectual property rights issues in E-Commerce.

(3x20=60 Marks)